About me

---

My name is Danielle Ayoub and I am a certified transformational coach by the Animas Center for Coaching in the UK. I studied Business Administration and hold a minor in Psychology. I worked  in the corporate world as a Digital Strategist and Consultant for 10 years. I can coach in English and Arabic and am currently based in Berlin. 

As a multipotentialite myself, of course, I would adopt tools & techniques from a variety of disciplines, including Psychology (person-centered, Gestalt, art), Philosophy, Mind/Body work.
My approach is to always learn together and adjust the course of action. There's no one-size fit all solution in coaching, but there are frameworks that are proven to be more effective for certain goals, and my job is to detect and present them to you so we can have the most efficient collaboration.

I chose to work with multipotentiality because I can highly relate to its beauties and struggles from personal experience. I have multiple interests that I consistently started and abandoned, which left me confused and with a low self-esteem. But through a lot of self-education, and trial and error, I am building a much more fulfilling life despite not always fitting in. As I went through some dark periods trying to figure this out, I wouldn't wish that others, like me, go through this alone. Most importantly, I believe that beyond the difficulties lies a very centered and passionate life for each one of you.